Combatting the Cookiepocalypse & Growing Conversion Rates with Zero-Party Data
Fri, 10 Sept | Peter Chalk Centre, Room TBC

Combatting the Cookiepocalypse & Growing Conversion Rates with Zero-Party Data

Online stores are experiencing a conversion rate crisis because data privacy rules are changing and third-party cookies are going away. Marketers need a new strategy: zero-party data.
Registration is Closed

When & Where

10 Sept, 14:00 – 14:30 BST
Peter Chalk Centre, Room TBC, Stocker Rd, Exeter EX4 4QD, UK

About this Masterclass

Online stores are experiencing a conversion rate crisis because data privacy rules are changing and third-party cookies are going away. Marketers behind ecommerce brands need a new strategy: zero-party data. 

In this talk, Ben Parr will explain what zero-party data is, its importance in today’s highly competitive DTC environment and how marketers can create a powerful conversion engine around this emerging data strategy.

Speaker - Ben Parr, Octane AI President and Co-Founder

Don't forget that in order to access this masterclass, you must already have purchased a ticket to Ecommerce Unlocked. If you haven't done that yet, go here and buy a ticket before signing up for this masterclass.

Registration is Closed

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