Join 200+ retailers and technology vendors at the largest ecommerce conference in the South West.


Fri 10 Sep 2021

9:00 - 18:00


University of Exeter

Streatham Campus, UK


Speakers & Topics

Speaker Session

01 - Ecommerce Growth

How to Grow from £1-100 Million Online

Join Ben on the main stage for his keynote speech, as he discusses how to build an ecommerce growth machine using automation, conversational marketing and artificial intelligence.

Ben Parr

Co-Founder, President at Octane AI

Former Editor-at-Large of Mashable

As a member of Forbes 30 Under 30, Co-Founder of conversational commerce and messenger marketing platform Octane AI, and former Editor-at-Large at Mashable, Ben Parr brings a wealth of knowledge and expertise to Ecommerce Unlocked.


During his time at Mashable, he wrote over 2,400 articles on technology, media and startups, and helped to supercharge the site’s page views from 5 million to 50 million.

Ben has since authored the best-selling book ‘Captivology: The Science of Capturing People’s Attention’, which Strategy+Business Magazine named the best marketing book of 2015.

02 - Optimisation

The Mindset of the Modern Ecommerce Manager

Discover how to fine-tune your ecommerce store and push customers to the checkout as smoothly as possible. Themes include A/B testing, practical conversion tips and best optimisation tools.

Sean Clanchy

Director of Swanky Australia and Head of Optimisation

With years of experience driving transformative results for clients of all sizes across the globe, including Huel, Saltrock and GAME, optimisation expert Sean Clanchy is currently working with some of Australia’s fastest-growing brands to revolutionise the way they sell online.


Having delivered successful talks at international ecommerce events, including recently sharing a stage with consulting giants McKinsey, Sean will be taking to the floor at Ecommerce Unlocked to discuss the must-have mindset of the modern ecommerce manager.

04 - Relationship Marketing

From Customer to BFF - How to Build Lifetime Relationships

Find out how to create a unique customer experience that keeps shoppers coming back for more, with tactics including loyalty programs, layered reviews and personalised email marketing.

Keynote Speaker

03 - Modern Success Models

Panel Discussion: How Can Old Money Make New Money?

Whether it’s an automated subscription model or an army of influencers, which types of business model are best to navigate your brand through the modern ecommerce age and take on the online retail titan Amazon?


Household name Seasalt has seen a decade of year-on-year growth, with online sales booming of late. How has this Cornish fashion brand conquered cross-border selling?


Devon-based Quicke’s Cheese (first established in 1540!), have evolved through the ages into a successful multichannel cheese empire! How have they managed to adapt?


Fellow Devonshire brand Riverford Organic Farmers enjoy a multi-million-pound turnover thanks to their subscription-based business model. What makes their veg-box service such a hit?


Occasionwear label Needle & Thread is proving a hit with celebrities, and even royalty, worldwide. Learn about the tactics they’ve used to put their fashion brand in global spotlight.