Join 200+ retailers and technology vendors at the largest ecommerce conference in the South West.
When
Fri 11 Sept 2020
9:00 - 18:00
Where
University of Exeter
Streatham Campus, UK
Speakers & Topics
Speaker Session
01 - Ecommerce Growth
How to Grow from £1-100 Million Online
Join Ben on the main stage for his keynote speech, as he discusses how to build an ecommerce growth machine using automation, conversational marketing and artificial intelligence.
Ben Parr
Co-Founder, President at Octane AI
Former Editor-at-Large of Mashable
As a member of Forbes 30 Under 30, Co-Founder of conversational commerce and messenger marketing platform Octane AI, and former Editor-at-Large at Mashable, Ben Parr brings a wealth of knowledge and expertise to Ecommerce Unlocked.
During his time at Mashable, he wrote over 2,400 articles on technology, media and startups, and helped to supercharge the site’s page views from 5 million to 50 million.
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Ben has since authored the best-selling book ‘Captivology: The Science of Capturing People’s Attention’, which Strategy+Business Magazine named the best marketing book of 2015.
02 - Optimisation
The Mindset of the Modern Ecommerce Manager
Discover how to fine-tune your ecommerce store and push customers to the checkout as smoothly as possible. Themes include A/B testing, practical conversion tips and best optimisation tools.
Sean Clanchy
Director of Swanky Australia and Head of Optimisation
With years of experience driving transformative results for clients of all sizes across the globe, including Huel, Saltrock and GAME, optimisation expert Sean Clanchy is currently working with some of Australia’s fastest-growing brands to revolutionise the way they sell online.
Having delivered successful talks at international ecommerce events, including recently sharing a stage with consulting giants McKinsey, Sean will be taking to the floor at Ecommerce Unlocked to discuss the must-have mindset of the modern ecommerce manager.
04 - Relationship Marketing
From Customer to BFF - How to Build Lifetime Relationships
Find out how to create a unique customer experience that keeps shoppers coming back for more, with tactics including loyalty programs, layered reviews and personalised email marketing.
Keynote Speaker
03 - Modern Success Models
Panel Discussion: How Can Old Money Make New Money?
Whether it’s an automated subscription model or an army of influencers, which types of business model are best to navigate your brand through the modern ecommerce age and take on the online retail titan Amazon?
Household name Seasalt has seen a decade of year-on-year growth, with online sales booming of late. How has this Cornish fashion brand conquered cross-border selling?
Devon-based Quicke’s Cheese (first established in 1540!), have evolved through the ages into a successful multichannel cheese empire! How have they managed to adapt?
Fellow Devonshire brand Riverford Organic Farmers enjoy a multi-million-pound turnover thanks to their subscription-based business model. What makes their veg-box service such a hit?
Occasionwear label Needle & Thread is proving a hit with celebrities, and even royalty, worldwide. Learn about the tactics they’ve used to put their fashion brand in global spotlight.
Stephen Dundas
Head of Solutions Engineering at Okendo
Speaker Session
As one of the tech wizards behind global customer marketing platform Okendo, Stephen sure knows a thing or two about successful ecommerce solutions.
Over 1000 of the world’s fastest-growing consumer brands, including the South West’s very own success story Finisterre, use Okendo to collect reviews, build shopper trust, compel buying action and maximise customer lifetime value.
Join Stephen on the Ecommerce Unlocked stage, as he shares the secrets to building an engaged customer community that will supercharge your online growth!
05 - Internationalisation
From South West to the Rest (of the World)
How can you prepare your store for global domination? From fulfilment and logistics, to recruitment and site structure, find out how you can take your brand to the next level and conquer cross-border selling.
What will I get out of the day?
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Hear from industry-leading experts across five main-stage talks.
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Attend deep-dive masterclasses led by ecommerce pros.
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Learn about proven growth strategies with real-life case studies.
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Networking opportunities with merchants, tech titans and agency experts.
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Enjoy a fully-catered lunch, with refreshments throughout the day.
Who is this
event for?
This event is perfect for those in businesses turning over £1m or more, who are looking to expand their knowledge of the latest trends and tools within the online retail industry, including (but not limited to!):
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Ecommerce managers
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Marketing teams
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Technical leads
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C-suite staff
Agenda
11th September 2020
09:00 - 10:00
Registration Open
& Coffee Is Served
10:00 - 12:30
Speaker Sessions
with Partner Break Activities
12:30 - 15:30
Fully Catered, Hot-Box Lunch
Attend Masterclasses & Explore Expo
Compete on Table Top Race Track!
15:30 - 17:00
Speaker Sessions
with Partner Break Activities
17:00 - 18:00
Closing Remarks
& Drinks Reception
The Venue
University of Exeter
The Peter Chalk Centre
A bustling hub of growth and innovation, the University makes a fitting location for an event focused on powering transformative ecommerce success.
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Getting to and around Exeter (up to 80% off GWR).
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Address
Peter Chalk Centre, Stocker Rd, Exeter EX4 4QD
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